BEFORE
The previous payoff, “Machine for Buildings”, underlined Battipav’s commitment to the development of ad hoc products dedicated to the construction sector.
NOW
“Make Your Italian Cut” places emphasis on Battipav’s ability to inspire its customers and help them create unique projects, with all the passion of the Made in Italy.
Inspiration and Technology for your "Italian Cut"
From technology to inspiration
A change that reflects the evolution of our brand and the desire to be noticed as the ideal partner for professionals in the sector, offering them solutions capable of making the most of their work and their know-how. We aim at developing talent and creativity, optimizing time working with precision and speed.
This year we have chosen to innovate this great little detail, remaining faithful to the founding values, such as quality and attention to the product, but focusing more and more on our Italian identity, adopting a new payoff associated with the logo: Battipav: “Make Your Italian Cut”.
A stronger identity
The previous payoff, “Machine for Buildings”, underlined Battipav’s commitment to the development of ad hoc products dedicated to the construction sector. Now that Battipav is known throughout the world as a relevant company in the production of manual tile cutters, electric machines, products for handling large format tiles, etc., the time has come to stand out and proudly underline our origins.
“Make Your Italian Cut” places emphasis on Battipav’s ability to inspire its customers and help them create unique projects, with all the passion of the Made in Italy.
Choose Battipav e make your “Italian Cut”!
With this new payoff, we want to reiterate our identity and strive for excellence. “Make Your Italian Cut” is an invitation to discover the care that characterizes Battipav products, known as functional tools essential to create the perfect “Italian cut”, and designed with particular attention to the comfort of the end user and their durability over time.
This represents a new beginning for Battipav. After 40 years of success, we are ready to face the challenges of the future with renewed enthusiasm and with the firm desire to continue to be a point of reference for professionals in the sector.